Understanding Millennials, the Future of PropTech

Understanding Millennials, the Future of PropTech

Que the groans and complaints…. right about now. When you think of millennials, a picture of immature kids posting selfies of their feet, summoned by their next insta-worthy moment may spring to mind. Don’t worry, you’re not alone. Read most consumer forecasts however, and it says you’re in for a big lesson. The truth is, this generation is now in their 30s, wildly influential and in their peak spending years. In fact, Millennials are now our principal consumer demographic and it’s critical to understand their mindset and habits to provide them with the solutions they’re seeking. Real-estate solutions being a focal point along with services to support ever expanding needs and demands.

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How to Win with Your Rentals

How to Win with Your Rentals

Last year we saw the highest number of rentals in history.

Home ownership is still on the decline and every year more and more cars are being leased rather than owned.

So what’s happening?

Millennials are starting to become the major buyers in the marketplace. There’s been a complete disruption in society’s perception that you need to “own” rather than “rent” and with the next generation starting to take over it’s only going to continue moving in this direction.” — Cardone Capital

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